Keyword density is one of the more important aspects of SEO and every search engine optimizer worth his salt will vouch for it. Some skeptics would refuse to attribute much importance to it anymore, but most would like to think otherwise.
Let’s face it, keyword density still matters. Perhaps, not so much as it used to in the early days of search engine optimization, but still in sufficient measures to warrant a serious look.
In case you are wondering what it’s all about, ‘Keyword Density’ is the percentage of occurrence of your important keywords in your webpage. In other words it’s a measure of how many times you are using your campaign keywords within the copy on your website. And believe me, it can be a tricky business.
Overdo it (keyword cannibalization) and you could make the search engines think that you’re trying to spam and you could be suitably penalized.
Under-do it and you could be failing to tell the search engines what your website is all about. And consequently, you could be kissing your chances goodbye of getting ranked on those keywords.
Here is a list of top 10 online keyword density checking services. They’re free (yes, you read that right) and they can save you a lot of time and trouble. Don’t believe me? Check them out for yourself right here.