Pi Blog

Most of us are blogging but are we satisfied with the results? Not really! Every time you post fresh content into our blog, you hope it will attract more people. Sometimes you get a few hits, sometimes more, but the truth is, you could always do with more and better traffic. What’s preventing people from coming back to [...]
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With Google’s new algorithm update aka Google Panda…a large number of websites were stripped off their search engine rankings because they had duplicated content. Stuffing low-quality data and duplicate content will no more be useful to anyone trying to increase search engine ratings for his website. Your content must be completely original, unique, and useful [...]
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When we presented the first part of this article…we promised that we would be back with its second edition this week. So, HERE WE ARE! In the first part of the article we gave some SEO tips – finding relevant keywords, creating linkable content and finding information about your competitors. Today, we will provide some more [...]
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Digital marketing is becoming more about creating a rapport with clients. Any company is after all, about people, both within and outside it. A company’s effective digital marketing strategy will pay off only when the company is able to develop a close relationship with the people who really matter. There has been a great shift on [...]
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“…The objective is not to ‘make your links appear natural’ – the objective is that your links are natural.” Quite correctly pointed out by Matt Cutts (head of Google’s Webspam team)! Organic SEO is basically the natural listings of website URLs on different search engines. And, the order represents the most popular reader preferences. Though it’s a [...]
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The digital universe is huge now and expanding each year. In fact, the digital platform has turned out to be one of the biggest revenue generators in present times. Marketers are churning out strategies and techniques each day in order to utilize this medium to the maximum. Advertisers and entrepreneurs are trying to make most [...]
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When you have your company kick-starting its digital marketing campaign, you would want to have the campaign on strong hands. There are certain qualities which separate a good digital marketer from the rest. Here, we give you the tips on just how to know if the digital marketer your company is hiring will be a [...]
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Digital marketing has now enabled many B2B marketing companies to make a mark in the Global Village. If you are a new B2B marketing firm, then you need to understand certain points before commencing your marketing campaign. Here are some tips which will surely help you: Be Community-minded! Social media has enabled many companies to share their [...]
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If you, like many other big companies, are planning to kick start your digital marketing campaign – then be aware! Digital marketing is a very delicate affair and needs expert handling in order to achieve certain desired levels of exposure. Digital marketing, if done in the right manner enables your company to develop a web [...]
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Having a digital marketing strategy by merely a presence won’t work for you. You have to know all the routes in order to drive customers and collective sales simultaneously. Building and sustaining a healthy social media presence requires a lot of expertise and above all, patience! Digital marketing demands a lot of care and precision to [...]
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