Looks like TV rating whizkids Nielsen will now be stepping into the confusing world of internet marketing in an attempt to restore some order. Or at least, that’s what one hopes. Nielsen is, of course a major player when it comes to TV ratings, and their new product, the imaginatively named Online Campaign Ratings Service, [...] Read More
Blogs have become popular among all ages as it serves as a great source to get useful information. The findings from the report have been tabulated after reviewing more than 100 million blog posts:
Age – People between the age group of 21-35 form the bulk of the bloggers. It [...] Read More
ComScore has released its monthly report on the number of searches conducted for the month of June 2010 in the US. On the basis of volume, Yahoo and Bing’s market share have increased while Google’s market share has dropped. However, while comparing the number of search requests received by each search engine, Google has topped [...] Read More
SEO elements like search traffic, website content and structure, rankings and search algorithms will change over time. To get the most out of your SEO efforts, you need to not only know the nature of any given change but also when it occurred. It is useful to plot the relevant changes against a timeline. This [...] Read More
Search Engine Optimization (SEO) is an essential part of any company’s marketing strategy. Getting a high rank for your company’s website is a priority in any marketing strategy. However, maintaining a good online reputation is also important; people would not be interested in buying your products if they do not trust your products or if [...] Read More
Online ad network Chitika has conducted a study on the number of words it takes to drive good traffic on search engines. It was found that a three word query on search engines brought in most traffic.
The breakup of search engine traffic occurred as follows– three word search queries (26%), two word search queries (19%), [...] Read More
Blogging is an easy way of connecting to your online audience. Having a successful blog is easy if you follow these tips and suggestions.
The URL of your blog is very important. Choose one that is related to the topic that you plan to blog about. This will help search engines rank your blog higher if [...] Read More
In a report by the research company Sysomos, out of the total online blogging population, 53.3% bloggers are between 21-35 years. 20.2% are under the age group of 20, while 19.4% are between 36-50 years. Only 7.1% bloggers are 51 years and above. Out of over 100 million blog posts analyzed, 50.9% bloggers are female [...] Read More
Internet marketing refers to any kind of marketing done on the Internet. It is more than creating a website and selling products. It includes SEO, SEM, customer relations management, and market analysis. While building your Internet business, keep the following tips in mind.
Market a product that people are currently interested [...] Read More
Nielsen has conducted a survey on the market shares of major search engines for the month of April. According to the survey, Google tops the chart with a 65.1%, a slight drop from the 65.7% it had in March. In the second spot is Yahoo with a 13.5 % share. Bing made a major comeback [...] Read More