Pi Blog

With Google’s new algorithm update aka Google Panda…a large number of websites were stripped off their search engine rankings because they had duplicated content. Stuffing low-quality data and duplicate content will no more be useful to anyone trying to increase search engine ratings for his website. Your content must be completely original, unique, and useful [...]
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A few days back we were having a casual discussion with an SEO expert who also happens to be one of our long-term clients…and the conversation turned to organic SEO; more specifically, about how different organic SEO tools can be used to make websites more search-engine friendly. Any business indulging in fair SEO practices would agree [...]
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When we presented the first part of this article…we promised that we would be back with its second edition this week. So, HERE WE ARE! In the first part of the article we gave some SEO tips – finding relevant keywords, creating linkable content and finding information about your competitors. Today, we will provide some more [...]
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Sometimes it may happen that you realize the importance of SEO practices, but don’t have a proper understanding of the procedure or where to start. You need to realize that SEO is a science, and is basically a combination of different techniques which are aimed to increase traffic to your website and market your products [...]
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Many companies out there are looking forward to upgrade their ratings on different search engines. This means that they must follow every rule in the book in order to land high on the rankings. If you are a small business owner, then you need to look deeper into certain aspects to get your website optimized. Blogs [...]
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“…The objective is not to ‘make your links appear natural’ – the objective is that your links are natural.” Quite correctly pointed out by Matt Cutts (head of Google’s Webspam team)! Organic SEO is basically the natural listings of website URLs on different search engines. And, the order represents the most popular reader preferences. Though it’s a [...]
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Would you hire website developers without judging their market credibility and performance? Nah! That’s not what you’ll do! It’s extremely important to check the whereabouts of web and web app developers, to ensure that you are getting true value for money. But, what about ensuring whether your website is SEO-friendly or not? Do you ever do that? If [...]
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If you, like many other big companies, are planning to kick start your digital marketing campaign – then be aware! Digital marketing is a very delicate affair and needs expert handling in order to achieve certain desired levels of exposure. Digital marketing, if done in the right manner enables your company to develop a web [...]
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Here’s a list of some of the top search engines in the world – Google, Bing, Yahoo, YouTube, AskJeeves….wait a minute. One name does stand out from the pack doesn’t it? But it’s true, YouTube searches count for a hefty percentage of searches worldwide. And where there is search, there is SEO.  Funny thing is, [...]
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A mistake many companies make is in trying to incorporate SEO into their marketing campaign, without establishing any kind of social media presence. What they don’t realize is that social media and SEO are more than the sum of their parts; together they create an unbeatable marketing strategy where separately, they can be largely hit [...]
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