Running a business blog was never easy. You would have to keep track of a ton of factors, such as writing posts of optimum lengths, exercising brevity as much as possible, and making sure the blog had maximum exposure to search engines. And then, once all those steps were taken care of, it was time [...] Read More
Jonathan May-Bowles, who shoved a humble pie into the face of media baron Rupert Murdoch, is presently serving a six-week sentence at the Wandsworth Prison in London. However, even the harsh prison life has not managed to silence this avid blogger, who keeps updating his blog on a regular basis. His recent entries, which bear [...] Read More
Social media and search engine optimization (SEO) are closer to each other than ever before. Now, we can hardly think of one without the other. On the other hand, Google keeps on experimenting with its algorithms, trying to bring a social element into the functioning of its search engine. Overall, there’s a lot you can [...] Read More
In the first part of this article, we discussed WordPress and various widgets and plugins that would help bloggers fight spamming. Today, we will give 5 simple tips that would help you drive enormous traffic to your blog and enhance your web presence, but without indulging in complex strategies.
1. Stay active – You must understand [...] Read More
For the last couple of weeks we discussed SEO, search engine strategies, and so forth…but it’s been a while since we talked about blogs or content. So, today why don’t we turn our attention back to this very basic, very old, but very crucial online marketing activity!
Every social media enthusiast and those who are managing [...] Read More
A blog is a great way for businesses to keep in touch with their customers and talk about the company in some detail. It allows business professionals to interact with people directly, an obvious advantage in terms of feedback and PR. No wonder more and more business professionals have their own blogs these days.
However, writing [...] Read More
Here’s an interesting visual guide to the business of SEO and Social Media Marketing that will act as a nifty ready reckoner for any online marketer who wishes to get the basics right for these two all-important aspects of online promotion.
Let the Infographic speak for itself.
Here’s the link for you.
Whoever said that writing content for the Web is easy was lying. Don’t have any misconceptions about it – writing takes a lot of effort and is an art that needs to be learnt. You may speak and read the language well; but when it comes to expressing your thoughts in a compelling, interesting manner, [...] Read More
Companies are shifting their marketing budgets to accommodate modern digital tactics like Search Engine Optimization (SEO) and social media. There are many important benefits of combining social media and SEO methods including an increased social network discovery through search, and the ability to get links for better SEO.
Social interactions through social media sites and social [...] Read More
Many companies are now using social media to market their brand. If you are managing your brand through social media, you need to keep in mind some points.
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If your brand is successful, then you will have more customers than employees. This means that there will be more conversations about your brand that you [...] Read More