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Category - 'Social Networking'

Social Media: The New Breeding Ground for Media Houses

April 22nd, 2010 by Team Pi
In a recent study it was revealed that social media is the most frequented area for almost three quarters of the total internet users, with the weekly population touching almost 73% of the total social networking usage. Though watching television still tops the social media activities, Facebook follows close behind on the list. The social media [...]
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Microsoft Collaborates With Facebook for Cloud-Based Docs

April 22nd, 2010 by Team Pi
Microsoft and Facebook formed an unlikely partnership and announced the launch of an online apps platform, Docs Beta. This would enable Facebook users to create, and share Word, Excel, and PowerPoint documents. FUSE Labs, a division of Microsoft, took four months to build this software that focuses on social connectivity. The announcement was made in [...]
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Facebook Connect To Be Off Soon

April 21st, 2010 by Team Pi
In a recent press conference held  in San Francisco, Mark Zuckerberg, the CEO of Facebook announced that with the launch of the ‘Open Graph’, Facebook Connect, which is the company’s only tool for enabling access to the third party websites into the social graph, will no longer be available. Mr. Zuckerberg also announced that, the API [...]
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Facebook Privacy: Will It Be Affected By the Open Graph?

April 21st, 2010 by Team Pi
With the Facebook Company’s plans to enable the Open Graph API and Protocol, the ability to integrate the websites and web apps within our already existing social network, adds to making it more robust than it already is. Though this new development is good news (making larger companies like Pandora, Microsoft and Yelp join in), [...]
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Facebook to Be More Dynamic With the Launch of ‘Community Pages’

April 21st, 2010 by Team Pi
Facebook is going to link profiles and pages and has recently started an all-new way to share your hobbies, likings and interest in the form of ‘Community Pages’. This development came shortly after Facebook introduced “like” terminology where a user can click a button indicating that he liked the organization/page/brand instead of becoming fan of [...]
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Using Twitter For Your Business

April 21st, 2010 by Team Pi
Twitter is one of the most popular forms of social media. However, Twitter can be used for business opportunities, as a part of your company’s social strategy. There are five simple strategies to be followed. They are: Pitch Your Followers, Reward Loyalty, Market Research, Target Niche Audiences, and Add Your Own Metadata. You can share your [...]
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Report: Facebook Ad Effectiveness

April 21st, 2010 by Team Pi
A study conducted jointly by Facebook and Neilson has analyzed 800,000 Facebook users’ response to almost 125 Facebook ads from more than 70 brand advertisers. The study focused on ad effectiveness and measured it in three different ways: standard Facebook ads, ads with social context, and ads that show friends of users engaged with a [...]
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Study: Most of Buzz Content Is Automated

April 20th, 2010 by Team Pi
A study by PostRank has found that most of the content (89.04%) in Google Buzz is from automated sources like news feeds. 62.57% of its content is from Twitter, while 26.47% is through RSS. Twitter users automatically repost their tweets to Buzz to avoid retyping. Similarly companies post their blogs and articles via RSS feed, without [...]
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How to Make Facebook Ads Effective

April 20th, 2010 by Team Pi
psp the adjustment bureau movie download Conclusive reports have revealed that earned media and social advocacy made it more likely for the users of Facebook to notice ads and make purchases online. Here are some smart tips for advertisers: Start with engaging homepage impressions (homepage ads with “become a fan” option); [...]
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Report: Facebook Rules Social Media

April 20th, 2010 by Team Pi
According to a study by comScore, social media is dominated by Facebook. In the comparative study of social media traffic in March 2009 and March 2010, there have been several changes. In March 2010, Facebook accounts for 41% of social media traffic, with MySpace coming in next with 24%. Google’s Gmail captured 15% and Twitter has [...]
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