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Content is King: Myth or Reality?

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on July 23rd, 2010 by Team Pi

The Internet has changed a lot of things in this world. It has had a profound impact on how we communicate, how we buy and sell things and how we entertain ourselves. It has opened up new avenues and has rendered a few traditional ones obsolete. Content creation is a case in point.

Let’s face it, creating your own content and publishing it on a global platform is no longer a difficult task. You don’t need to be exceptionally good at the job, nor do you have to pass through stringent editorial scrutiny or wait for days to get your writings published.

You can write a blog toady and get it published with a simple click of your mouse. You can write an article and publish it in online article repositories in a matter of minutes. Sure enough, generating content is not a difficult proposition these days.

So it’s probably not right to say that Content is King. Rather, it would be more appropriate to say that curation is the real king. With the tons of content that is generated on any average day on the Internet, the need of the hour is not the production of it, but rather the proper categorization and distribution of the same.

Want to know more? Read the full story here.

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