If you’re wondering what the buzz about Woopra is all about, go ahead and take a look at this new traffic statistic tool launched by iFusion Labs LLC. Chances are that it could soon replace your favorite stats application. And here’s why.
Woopra has a great interface to begin with. The information is detailed, and very neatly displayed. You can see which part of the world your visitors come from, what page they are viewing, and even what operating system or browser they are using. Add to this the ability to view the information in bar and pie charts. The software has a very intuitive feel to it, and the server architecture is certainly radical. And what’s more, Woopra offers a desktop application that will allow you to monitor your stats on your PC and MAC.
Another great thing about Woopra is that it doesn’t keep you waiting. The stats programs are updated at least once every day, and this will let you track over 40 different statistical analytics and events instantaneously. You can track your visitors as they come and go.
If you’re thinking of similar real-time tracking features that are available at pMetrics, Woopra scores again. With Woopra, you have the additional benefit of chatting with visitors. Here is one web analytics service that believes in the importance of communication and feedback, and effectively breaks down the virtual barrier between visitors and the webmaster.
Admittedly, Woopra has left me feeling very enthusiastic. However, in case you are wondering if there’s a flip side to it, I have to say that it does come with its share of shortcomings. Using Woopra is likely to take a toll on your server bandwidth. Even though the installation process in itself is quite simple, the application’s real-time reporting functionality has a good chance of increasing the page-load time.
Woopra users also need to be aware of its one big slip. With all that jazz, Woopra does not provide adequate support to online businesses. Not right away, that is. If you’re the kind who would use web analytics services not just for the feel-good factor, but also some actual money-making stuff, it might be a good idea to stick to Google analytics for the time being. Woopra does not really offer any special features for businesses with an online presence. However, the good part is that it’s still under development, and they might just think of something to work around this problem.